Wedding Services Business in India: Led by Entrepreneurs
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Code :BSM0049
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Region : India
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Introduction:Since times immemorial, wedding is considered as the most sacrosanct ceremony in human life. Especially in India, the land of multiple religions and communities, wedding ceremony commands greater importance.With changing lifestyle patterns and increasing purchasing power, Indians are splurging on wedding ceremonies on a grand scale and are spending beyond their limits. The Indian wedding services industry is, gradually transforming into an organised sector with a growth rate of 25% per annum. The industry is attracting several entrepreneurs, who are coming up with new initiatives. Is the entry of too many entrepreneurs a positive trend? Will the organised form of the wedding services industry catch up in India? |
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